MerchQA field guides

Evidence-first Shopify product-page QA.

Practical checks for the public storefront—the layer shoppers, feeds, crawlers and client reviewers actually receive.

Price integrity

How to diagnose a Shopify price mismatch

Compare the shopper-visible offer with Product/Offer structured data without treating every multi-currency difference as an error.

Variant operations

Turn a complex variant matrix into one evidence-backed repair list for operations and development.

Release workflow

A repeatable public-page preflight for teams shipping campaigns, feed changes and client handoffs.